CULT Fashion: London Collections: Men SS13 YMC
Simple, 60’s West Coast style preppy wear from YMC, with hints of a modern day The Great Gatsby. Highly wearable SS13 was given the YMC twist in both cut and with some epic leopard print thrown in used on jackets and shirts. YMC’s collection was a mish mash of colours and prints that shouldn’t work, but somehow did.
YMC also presented boxy man bags that any guy will be proud to be sporting on his shoulders.